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Can’t make it to Austin for SXSW Interactive this weekend?  Come to’s alternative mini festival this Friday at 6:30 pm in downtown NYC.  FREE registration here:

If you are interested in giving a 5-7 minute Ignite/Pecha Kucha-style presentation about your artistic, activist, interactive, or just awesome work, email me at leesean [at] purpose (dot) com.

Democracy PURPOSE Technology

Purpose @ SXSW 2011

Goodbye Oil: Accelerating the Electric Car Movement

Join leaders of the electric car movement to debate how online organizing, culture jamming, and social influence can turn electric cars into cultural icons. The only way to break our addiction to oil is to stop driving cars that use it. In 2011, mass- market electric cars will, for the first time, become a real option for everyday drivers. But common misperceptions, old habits, and powerful interests could prevent electric cars from breaking through to the mainstream.

Panelists: Jeremy Heimans, Nate Pinsley ( / HelloElectric) + 2
Location: Main Festival Location at SXSW, Austin Convention Center, 6AB (340 seats)
Date: Monday March 14, 9:30 AM CST

Inspired Action: New Approaches to Saving the Planet

To make sure our grandchildren’s grandchildren have a planet to enjoy, it’s time we move past the belief that awareness is the answer. It’s time for action and solutions to come from all of us – not just environmentalists. That’s why we’re asking a few innovative minds to offer their specific solutions for how individuals, small groups and global corporations drive the change needed. It’s not another panel of usual suspects talking about the past. This session will match up experts from different backgrounds to throw their big ideas on the table and work together to mash them into workable solutions.

Hosts: FastCompany, CauseShift, PepsiCo
Panelists: James Slezak (, Robert Murray (National Geographic) / moderated by Scott Henderson and Ann Mai Bertelsen (CauseShift)
Location: PepsiCo Plugged-In Stage at SXSW (Austin Convention Center, Meeting Room 2) // also via webcast from FastCompany and PepsiCo
Date: Sunday March 13, 4:30 PM CST

Music New York PURPOSE

Purpose Holiday Party Mix

Photography Pictures PURPOSE

New Purpose Office

Loving the new Purpose office, where Chinatown meets Little Italy (Ni hao you doin’?).   Our building was formerly known as Odd Fellows Hall.  A fitting name indeed. 

More about Odd Fellows Hall.

Odd Fellows Hall
Odd Fellows Hall by epicharmus, on Flickr

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More press for I RIDE FOR LIVESTRONG, an online interactive experience I worked on at Purpose:

TechPresident: Avaaz Co-Founders Seek Purpose Driven Consumer Life

Huffington Post: Julia Moulden on How to Use Technology to Change the World

Cool Hunting: This Week’s Picks

PSFK: Online Game I RIDE FOR LIVESTRONG Raises Funds, Awareness, and Social Empowerment

Previous post: I RIDE FOR LIVESTRONG in the NY Times