SokoSquare thesis update 3

Lots of development on SokoSquare this week, but haven’t had time to reflect.
Tuesday: presented Soko in a trade show-like format at the Stern New Venture Fair for biz plan semifinalist teams. It was cool to see what the competition was up to and to practice the pitch to different audiences. Met some potential advisers and heard some skepticism about the biz model that inspired me to get back to the drawing board and design some better interactions.

Wednesday: Catherine and I had lunch with a professor/VC who gave us some very good feedback. But also raised some questions about our direction. Need to narrow down and make choices that I hadn’t thought of before. I had thesis class later that day. The best suggestions were to go ahead and start wireframes and mockups. And develop user scenarios. And the best advice of all: divorce the creative process of Soko as my ITP thesis from the “how will you make money” demands of the biz plan competition. The best advice I’ve heard this week.

Thursday: Feedback session on the biz plan draft at Stern. We scored an “excellent” on the exec summary, “good” in the other sections. We need to tweak the financials, but we have a roadmap. Got some excellent advice about using principles of game design to incentive users to participate in SokoSquare and as a way of visualizing and communicating social currency on the site, i.e. how can you trust someone. Lots of crazy ideas in my mind right now. Time to type them up, more soon.

Ok, that was free-form and stream of consciousness, but I’m on a roll. Now back to work…

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