How Trent Reznor & NIN Represent the Future of the Music Biz

Video of Mike Masnick’s keynote presentation at the Leadership Music Digital Summit (25 March 09):

Masnick talks about how “free music” business models can allow musicians to connect with fans and give them reasons to pay the band in other ways. Using NIN as a case study, Masnick also gives examples of how “free” models have worked for less-established artists. Note the mention of Creative Commons around 6:45.

Also be sure to check out Trent Reznor’s thoughts on what to do as a new/unknown artist on the NIN forums. (Thanks to Parker for the link.)

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Foossa Facts

  • It’s kind of weird that Trent Reznor is somehow still relevant to music.

    Doesn’t say much good about th’ state of th’ art, but does give hope to all of us that spend our days dressed in crushed velvet moping around dusty parks in Nawlins.

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