Some market research on mobile video

Here are some juicy stats and research results I found while doing my homework for Designing The Future of TV:

13.4 million Americans watch some form of mobile video each month, and of those 13.4 million people, each watched an average of 3.5 hours of mobile video per month.  By comparison, the average American watches 153 hours of TV per month.  (Nielsen via Mashable, May 2009)

Also from Nielsen:

Except for the teenage years, viewing of traditional television increases with age; the use of video on the Internet peaks among young adults while viewing mobile video is highest in the teen years.

Men continue to watch video on mobile phones more than women, and women continue to watch video on the Internet and TV more than men.

In a 2007 international survey, a majority of all respondents agreed that “recommendations from friends had the most impact on the type of content they viewed over celebrity, amateur and professional endorsements.” (IBM via REELSEO)

According to a 2008 comScore study: on-demand video was the most popular mobile video format (compared to mobile broadcast), with 3.6 million viewers in the US. The report also gave a breakdown of the kinds of content mobile video users consumed:

on-demand mobile video consumption 2008

See also:
Eyes Wide Open: Video Usage Up, More Watch Cross-Platform
Nielsen: Mobile Video Use Lags Behind

LEESEAN.NET Design Tweaks

I’ve made a few tweaks to to make the design more user-friendly.

The most obvious change is the removal of the big photos that showed up in the header.  After careful consideration, I decided that while I like them, they were taking up too much space in the browser window, especially on small laptop monitors.  I removed the header image so that users won’t have to scroll down so far to start reading content.  If you miss the old header images, you can see them all here.

The other design tweaks are very minor.  I’ve increased the total width of the site to 850 pixels, and played with some of the font settings to increase legibility.  I’ve also brought back an updated Links page.

This site is a perpetual work-in progress.  I learn more PHP and CSS every time I make design changes, so it’s an educational exercise as well.  How does the new site look?  Feedback appreciated.

ITP 2009 Spring Show Thanks

ITP 2009 Spring Show Thanks from Matt Richard on Vimeo.

Matt Richard created a video of the 4,204 images that were taken at “A Fish This Big” showcase. Displayed in order in which they were taken, the images create an animation of the two days the show lasted.

See if you can spot me holding some fish in the video!

In case you missed it, check out the two projects I presented at the show online:

  • Givkwik, micro-donation mobile app prototype.
  • ODI et AMO, Catullus meets Blade Runner in an animated music video

Upcoming May Events

1.  ITP Visual Music Final Concert
Zach Layton’s Visual Music class at ITP will be performing at the illustrious Issue Project Room in Park Slope, starting at 8:30.
232 3rd Street, Brooklyn, NY
Admission is FREE!
I will be performing ODI et AMO live with JC Cassis.

2. In concert with JC Cassis @ Arlene’s Grocery
Sunday, May 3, 2009
Arlene’s Grocery, 95 Stanton Street, Lower East Side, NYC
$8 at the door (Make sure to say you’re there to see JC Cassis)
JC will be performing all her new dance-pop tracks off the forthcoming album, Four on the Floor, as well as some old faves.

3.  ITP Spring Show 2009
Sunday, May 10, 2-6pm & Monday, May 11, 5-9 pm
ITP @ 721 Broadway, 4th Floor
A festival of interactive sight, sound and technology from the student artists and innovators at ITP
This event is free and open to the public. No need to RSVP

4. I’ll be in Washington DC from May 13-15, and I’ll be in the San Francisco Bay Area from May 15-20 and then from early June to mid-August.  Ping me if you want to meet up.

Snapshots Three Ways

This semester, I’ve been working on building my web programming chops in Dynamic Web Development and Flash of Flash at ITP.  Using some of the new skills I’ve picked up, I have created three ways of presenting Snapshots, an online collection of music I have composed this school year at ITP.

Original HTML version

PHP/MySQL/Javascript version

Flash XML version