Brand Well, Raise Money

Nicholas DiBiase (@Hepnova) from Hepnova and Noah Dyer (@WealthNetTeam) from WealthNet Partners give a brisk talk about the basics of branding and how it can affect relationships with potential investors. Geared toward the entrepreneur, this video introduces the essential concepts of branding and why they matter to the startup seeking funding.

Stories, examples, and counterexamples along with an amusing skit keep this first salvo in the struggle against bad marketing fresh and entertaining.

This piece was produced for the online educational resource/expertise marketplace Advisor Garage.

This is the fifth in a series of “This is real DIY” experimental documentary videos. Music by Hepnova.

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